The Management Education Center, Michigan State University

50+

Speakers

6

Tracks

40+

Customer Presentations

10+

Partners

Are you ready to shift to zero prototypes?

Join the conversation now to discover and discuss ways to compress program times, empower siloed teams to collaborate, and work from the same engineering data to achieve targets holistically.

Vehicle manufacturers are under pressure to compress program duration, or to accomplish more within a prescribed timeframe. Rapidly evolving technology has led to the wide adoption of new subsystems. Traditional requirements of light-weighting, noise and durability are being supplemented with new performance criteria such as range (automotive) or certification (eVTOL).

Achieving drastic reductions in development times will not happen using unidirectional, waterfall processes, but rather through adopting agile methods that can shift more CAE to the left of the product development. By changing how design tools are used and how groups collaborate, and by leveraging technologies like Artificial Intelligence (AI) to facilitate more efficient development, we can move towards digital prototyping and reduced development cycles; we can shift to zero.

This event will be a platform to share ways to revolutionize development processes through:

  • Convergence of tools, workflows, methods, and solutions
  • Interoperable, open, cloud-ready, and performance-enabled simulation technology
  • Systems thinking and cross-attributing workflows
  • Fast, yet accurate, solutions with no-compromise - AI and intelligent ROMs

Why Attend

  • Be part of our community meeting and find out how our technologies are driving change within the industry
  • Get hands-on with our latest technology, alongside our product experts
  • Be inspired by thought leaders in our keynote sessions
  • Network with peers, partners and top engineering talent
  • It's free! All attendees register at zero cost

Our combination of proven software and engineering expertise gives our customers the confidence to rely on virtual simulation and eliminate full prototype iterations. Don't take our word for it - come and hear about it from our customers at HxGN LIVE Smart Simulation Summit 2022!

Conference Speakers

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Parth is Chief Technology and Product Officer at Hexagon and is an experienced executive with 20+ years of success in P&L ownership, strategy, product development, M&A, and operations across various industries, for both Fortune 500 and start-ups. Parth handles multiple Business Unit P&Ls, strategy, and organisations in MI across Design & Engineering Software BU, Metrology Devices BU, Metrology & Production Software BU, Volume Graphics, and Nexus Platform, along with leading the Product & Technology strategy, execution, and organisation for our future readiness.

Parth Joshi

Parth Joshi

Chief Technology and Product Officer, Hexagon Manufacturing Intelligence

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With over 20 years of experience in CAE, Dr. Kailasam is driving strategy, industry, and business development in Hexagon’s Design and Engineering Business Unit and is the leader of our Structures Centre of Excellence. He brings a wealth of industrial experience spanning Automotive, Aerospace, Electronics, Energy, Consumer Products and Life Sciences. Mahesh holds an M.S. and Ph.D. in Mechanical Engineering and Applied Mechanics from the University of Pennsylvania with a B.Tech in Mechanical Engineering from the Indian Institute of Technology, Madras.

Mahesh Kailasam

Mahesh Kailasam

Senior Vice President & GM Design & Engineering, Hexagon Manufacturing Intelligence

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Dr. Veronika Wright is an electrification enthusiast, consultant, and author. She holds a PhD in Technical Physics from the Graz University of Technology in Austria and gained extensive industry experience in batteries and electrification before founding her own social enterprise, Electrified Veronika, in 2021. With a passion for people and technology, she provides education, technical advice, and mentoring in battery lifecycle management for clean transportation and energy. Her latest project is dedicated to the conversion of a 99 Jeep Wrangler into 100% battery electric. Having grown up in Austria and now living in the US, she lives by the mantra, “it is 100% impossible if you don’t try,” and is passionate about sharing this global perspective on the world’s “Drive to Electric.”

Dr. Veronika Wright (Obersteiner)

Dr. Veronika Wright (Obersteiner)

Electrification Enthusiast

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Meet Steffan Evans, Director and Lead FEA Engineer at Evotech Computer-Aided Engineering Ltd. With 25 years of experience delivering successful FEA-based projects, from full air-frame analysis to optimization for the additive manufacture of high-performance optimal components, Steffan is very driven towards the FEA community. Connect with an expert in FEA analysis to shift to zero and achieve successful business outcomes.

Steffan Evans

Steffan Evans

FEA Consultant and Trainer

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Christopher Baker is an expert in operations, business planning, marketing, and sales; systems engineering, vehicle dynamics, and the CAE market. Lead test automation engineer at Hexagon Manufacturing Intelligence, Christopher is a strategist, and licensed engineer focused on bringing innovative products and services to market. He works towards success in leading start-up and turnaround initiatives; team leadership experience with a strong interest in business development strategies.

Christopher Baker

Christopher Baker

Senior Vice President, Hexagon Manufacturing Intelligence

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Meet a problem solver and team player who believes the best outcomes happen when cross-functional teams converge to get the job done. The VP of Multiphysics Solutions Group, Subham Sett, has a growth mindset and challenges teams into domains and disciplines well off the trodden path. In his twenty years of work experience in the tech sector, Subham has nurtured, developed, and scaled strategic initiatives to meet customer needs.

Subham Sett

Subham Sett

VP, Multiphysics Solutions Group, Hexagon Manufacturing Intelligence

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Meet the expert in autonomous driving (HAD) and driver assistance (ADAS), Bernhard Mueller-Bessler. Bernard has a demonstrated history within the automotive sector. His wealth of knowledge and experience in vehicle dynamics, driver assistance, and vehicle control is impeccable. His strong leadership skills in international business, innovation deployment, relationship management, and strategic thinking inspire autonomy for enterprises.

Bernhard Mueller-Bessler

Bernhard Mueller-Bessler

Head of Autonomous Solutions, Hexagon Manufacturing Intelligence

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The Business Development Director at Hexagon Manufacturing Intelligence, Anup Paul, is enabling industries to adopt innovative digital technologies to bring safe, effective, reliable and sustainable products to market, focusing on innovative computer-aided engineering (CAE) solutions. Network with him for smart strategies to achieve business goals.The Business Development Director at Hexagon Manufacturing Intelligence, Anup Paul, is enabling industries to adopt innovative digital technologies to bring safe, effective, reliable and sustainable products to market, focusing on innovative computer-aided engineering (CAE) solutions. Network with him for smart strategies to achieve business goals.

Anup Paul

Anup Paul

Business Development Director, Hexagon Manufacturing Intelligence

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Meet Hexagon’s professional business development and simulation engineer, Aditya Vipradas. Aditya is highly skilled in deploying various numerical tools to solve customer problems through reduced-order modelling, machine learning and optimization. His deep interest in deploying deep-learning algorithms, including RNN (LSTM) and CNN, inspire business leaders to explore smart manufacturing solutions.

Aditya Vipradas

Aditya Vipradas

Business Development Manager, Hexagon Manufacturing Intelligence

X

Coming Soon...

Jeff Robertson

Jeff Robertson

Director Global Business Development, Hexagon Manufacturing Intelligence

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Dustin graduated with his Bachelors and Masters in aerospace engineering from Purdue University. He currently works as a Senior Application Engineer with Hexagon where he supports key customers in the automotive industry with composite material modelling, helping them obtain more accurate material responses and in turn more accurate part level results. Structures has always been something Dustin is interested in, especially when it comes to accurately predicting the behaviour of a certain material through hand calculations or through FEA software.

Dustin Souza

Dustin Souza

Senior Application Engineer, Hexagon Manufacturing Intelligence

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Meet Head of Acoustic Business Development at Hexagon, Alexis Talbot. Alexis’s deep expertise in acoustic, vibro-acoustic and aero-acoustic simulations has helped companies worldwide. Since his master's degree from INSA Lyon in France, he has worked in various roles in Hexagon's acoustic centre of excellence, starting as an application engineer and then moving to marketing and business development positions. Through these experiences, Alexis performed engineering services and helped customers solve a large variety of flow and fan noise problems.

Alexis Talbot

Alexis Talbot

Global Head of Acoustic Business Development, Hexagon Manufacturing Intelligence

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Solving complex engineering challenges through a consultative approach, meet Robert Segal, VP of sales at Hexagon. Robert’s experience in software sales, business development, and account management display strong ability to identify and exploit new business opportunities, with a history of exceeding quotas and implementing high-level sales strategies.

Robert Segal

Robert Segal

VP Sales, Design & Engineering, North America, Hexagon Manufacturing Intelligence

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Rajiv Lulla, Global Practice Leader at Egon Zehnder, approaches each conversation as an opportunity to build life-long friendships and find shared success. His passion for digital transformation, cross-pollinating innovation, and progress of industry 4.0 help businesses charter transformation programs, cross-pollinating innovation, and talent pools across industry segments. He believes the Internet of Things and petabytes of data are merely new versions of the interconnected reality we already live in.

Rajiv Lulla

Rajiv Lulla

Global Practice Leader, Systems & Engineering, Egon Zehnder

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As VP of Engineering Operations, Tony Bromwell, comes with extensive experience across multiple industries and disciplines. A graduate of the University of Michigan with extensive knowledge and experience in Computer Aided Engineering (CAE), Tony leverages technologies to enhance both product and business value. As a strategic and creative problem solver, Tony has had the good fortune to help bring some unique products to life, ultimately exposing him to a broad range of engineering problems and challenging the innovation of successful solutions.

Tony Bromwell

Tony Bromwell

Vice President, Engineering Operations, Americas, Hexagon Manufacturing Intelligence

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Meet Hexagon’s Chief Technology Officer, Bruce Engelmann, who is responsible for technology leadership, research and development, and product-line-related functions for Design & Engineering within Hexagon Manufacturing Intelligence. Thought leader and champion of enterprise software, multiphysics simulation-driven design and optimization, nonlinear finite element methods, advanced materials, and bringing the promise of deep digital understanding of complex products to reality, Bruce can help inspire you to achieve it all.

Bruce Engelmann

Bruce Engelmann

Chief Technology Officer, Design & Engineering, Hexagon Manufacturing Intelligence

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Arno Zinke, Hexagon AB’s Senior Vice President of Software Engineering, is fascinated by the emergence of the need to reinvent and transform businesses into digital platforms for staying competitive in the era of the cloud and AI. Connect with a start-up entrepreneur who comes with extensive experience in creating proprietary leading-edge technology for industrial research and digital content creation platforms. Connect with Arno to shift to zero.

Arno Zinke

Arno Zinke

Senior Vice President Software Engineering, Hexagon Manufacturing Intelligence

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A highly motivated engineer, meet Hexagon’s Product Manager, Vasiliki Tsianika. Her solid background in Mechanical Engineering demonstrates expertise in structural dynamics, vibrations, durability and engineering design under uncertainty, developing new NVH methods, fatigue reliability and accelerated life testing analysis methods for engineering systems. Her solid analytical insights, problem-solving skills, and comprehensive knowledge of Uncertainty Quantification, Optimization, Reliability Analysis and Finite Element Analysis (FEA) techniques help her synthesise client requirements best.

Vasiliki Tsianika

Vasiliki Tsianika

Product Manager, Hexagon Manufacturing Intelligence

Conference Highlights

Keynote Sessions

Keynote Sessions &
New Technology Overview

User Paper Presentations

User Paper
Presentations

Industry Driven Agenda

Media
Coverage

Networking Opportunities

Networking
Opportunities

Conference Agenda

*Subject to change

HxGN LIVE Smart Simulation Summit 2022

Workshops Inspired by Shift to Zero Prototypes

Workshop 1: Non-linear FEA using MSC Apex(4 hrs)+
Workshop 2: Introduction to virtual manufacturing solutions(4 hrs)+
Workshop 3: Systems engineering simulation - leveraging multi-physics software to validate controls and hardware systems performance(4 hrs) +
Workshop 4: Addressing the challenges of composite EV parts with simulation(4 hrs) +
Workshop 5: Meeting NVH targets with simulation(4 hrs) +
Workshop 6: Reduced order modelling and machine learning with ODYSSEE(4 hrs) +
Join us on November 9-10 to unite with customers and CAE industry experts to explore new developments in the design and engineering space at HxGN Live Smart Simulation Summit 2022.

Interested in becoming a sponsor?

Sponsorship quick reference guide
S.No Package items Platinum $ 10,000 Gold $ 7,500 Silver $6,000
1 Promotion through social media
2 Keynote Backdrop Branding
3 Speaker slot Main session Main session Main session
4 Promotion on website
5 Kit inserts
6 Booth space 10'x20' 10'x10' 10'x10'
7 Screensaver in session rooms

Additional sponsorship opportunities:

Networking Lunch Sponsorship

  • Sponsorship Cost: $2,500
  • Number of sponsorships available: 1
  • Deadline to commit: October 7th

Sponsorship Includes:

  • Collateral on tables
  • Literature racks in dining area
  • Logo on banner sign

Live Event Sponsor

  • Sponsorship Cost: $1,000
  • Sponsorships available: 4
  • Deadline to commit: September 30th

Sponsorship Includes:

  • Branded banner stands
  • ADs/Logos playing on screen before and after sessions
  • Collateral available at check-in desk

Welcome Reception Sponsorship

  • Sponsorship Cost: $3,000
  • Number of Sponsorships available: 1
  • Deadline to commit: October 7th

Sponsorship Includes:

  • Collateral on tables
  • Literature racks in area
  • Logo on banner stand
  • Featured drink

Add-ons:

Social Media Sponsor

  • Sponsorship Cost: $750
  • Sponsorships available: 4
  • Deadline to commit: September 30th

Sponsorship Includes:

  • Dedicated sponsor eblast

Additional 10x10 Booth Space

  • Sponsorship Cost: $3,000
  • Number of sponsorships available: 3
  • Deadline to commit: September 30th

Get In Touch

Location

Location

MSU Management Education Center
811 W Square Lake Rd, Troy, MI 48098

8:00 AM to 7:00 PM